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BTEC – Creative Media


The BTEC Level 3 Subsidiary Diploma in Creative Media Production provides students with an introduction to the exciting vocation of Graphic Design. It focusses primarily on, print based media and will immerse participants in creative digital design. The course will be delivered in a purpose-built C.A.D. classroom and will utilize the Adobe Creative Software (Photoshop, InDesign, Fireworks & Illustrator). The course is structured around the completion of units of work and is entirely coursework based.

Entry requirements

This course is ideal for those who have studied Creative & Media in years 10 & 11. However, anyone who has achieved at least 5 GCSE’s and has an interest in graphics and creative media would benefit from this course.

Course Overview

This course provides a good mix of practical and theoretical work. Subjects studied range from the production and manipulation of graphics using computer software to understanding the roles of employees within the industry.

Year Unit Title Detail
12 1 Pre-Production
Techniques for the
Creative Media Industries
This unit will develop learners’ understanding of and skills in pre-production.
The unit covers planning and resourcing requirements for production and
post-production, how to locate resources and how to organise their
deployment. Learners will also develop their understanding of health, safety
and legal issues in relation to pre-production.
3 Research Techniques for
the Creative Media
The aim of this unit is to develop understanding of and skills in research
relevant to creative media production. Learners will present their findings in
both written and oral forms and will learn how to cite and reference their
51 Page Layout and Design This unit aims to develop learners’ skills in designing and producing page
layouts for both print-based and digital products using design software.
Learners will cover editing, sourcing and preparation of materials, and how to
design a page effectively.
13 2 Communication Skills for
Creative Media
The aim of this unit is to ensure that learners are able to communicate
effectively in creative media production contexts in writing and orally.
11 Understanding the PrintBased Media Industries The aim of this unit is to develop learners’ understanding of the
organisational structures and job roles within the print-based media
industries, and to enable them to prepare personal career development
57 Photography and
Photographic Practice
The aim of this unit is to develop learners’ knowledge of, and practical skills
in, photography. Learners will investigate different areas of photography,
such as promotional, advertising and photojournalism, and produce and
reflect on their own practical examples of photographic work.
54 Digital Graphics for Print The aim of this unit is to give learners the knowledge and skills needed to
produce, process, control and manipulate digital graphics used for a range of
print, interactive and moving image media.


In terms of progression, the course has a vocational bias and prepares students for working in the creative media sector, or combined with other qualifications would support progression towards higher level courses in Graphic Design, Illustration and other digital media qualifications.

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